The new digital landscape provides a myriad of ways to market businesses online. These types of instantaneous impressions can sometimes fall flat, however. This is why many businesses rely on promotional products as a dependable way to advertise and connect with customers.
Promotional items like personalized cooking utensils even have the ability to create new leads and promise customer retention. Let’s take a look at why promotional products work and how you can use personalized cooking utensils to increase brand awareness.
The Facts About Promotional Products
Using personalized promotional products practically guarantees a return on investment. These items make your business stand out in every way. In fact, the percentage of consumers who recall a business’ name and information after receiving a personalized item is around 90%!
Additionally, promotional products stick around. Consumers are 50% more likely to keep a personalized item for up to four years compared to non-personalized ones. In the ever-changing digital marketing landscape, this is a big deal. Plus, you can really impress consumers with a gift that matters instead of posting an insincere ad.
Using promotional products with your business name and information present will also see an increase in sales. Consumers are 85% more likely to re-engage with a business when promotional products are used. Gifting personalized promotional products to clients is a great way to forge new business and personal connections.
How to Use Personalized Items
The beauty of promotional products is that you can personalize almost anything. For example, personalized cooking utensils and other household items become useful to the consumer while serving as a marketing device. But how do you go about distributing these types of items?
Trade shows are one way to spread the word about your business while handing out personalized promotional items. One survey showed businesses gaining over 100% traction with consumers when they utilized personalized products at trade shows. These novel items help you to engage with new and former clients alike.
There’s also a spin on personalized items that really makes them stand out to consumers or other business owners. Instead of personalizing utensils with your business information, consider creating something with the client’s logo. This thoughtful gesture will go a long way when thanking a client or colleague. It can also open up more consumer circles and demographics with word-of-mouth marketing efforts.
Where to Find Personalized Cooking Utensils
Using the best quality products is essential when it comes to personalizing cooking utensils and kitchenware. Since promotional products are such a big hit with consumers, these items should also be long-lasting, durable, and eco-friendly. After all, these products will be used for years to come!
LoTech Sales is a custom imprinted kitchenware company that provides over 100 personalized kitchen items for any sized business. Choose between bamboo and acacia cutting boards, high-quality cooking utensils, and eco-friendly cutlery. Our personalized items are guaranteed to make your business stand out among consumers and create lasting connections. Contact our professional staff to learn more about how personalized utensils can help your business.